The Loupe Lounge

In fall of 2020, the Space Needle launched a totally new culinary experience on the newly renovated glass floor, The Loupe Lounge.

The launch of this lounge was a company-wide effort of epic proportions. Besides our own marketing launch, every department had their own scrums and task forces to make this dream come alive. There was so much passion and dedication from everyone involved and it was so much fun to be a part of.

On the marketing side, I had the opportunity to direct and create many facets of the experience, which included:

  • Logo design and branding
  • Photography, photo shoot organization and styling
  • Web page design
  • Digital and printed menus
  • Naming of cocktails
  • Ice brand
  • Serving ware